Our Team

Alan Hirsch
President and Founder

As president and founder of B. H. Direct, Alan has overseen the company from inception, working at one time or another in virtually all areas of the business. He currently acts as chief strategist working with members of the B. H. Direct staff to increase the effectiveness of its Direct Response client’s campaigns. He is also is also president and founder of 1-800 Remodel.com, NTB Media (Inc.) as well as the co-founder and president of the acclaimed PriceQuotes.com.

Chani Edelstein
Executive VP

Chani Edelstein, Executive Vice President of B.H. Direct, has been with the company since 1999. She oversees day-to-day operations as well as manages the company’s growth and direction. She consults clients on their campaigns, helping them most effectively maximize their marketing budgets. Her leadership capabilities and experience continue to increase the effectiveness of both B. H. Direct and its Clients.

Eli Alt
Director of Radio Advertising

Since 2006, Eli has worked with B. H. Direct facilitating relationships with radio stations and networks. Besides overseeing radio operations and station relationships, Eli works directly with B. H. Direct’s radio clients, making sure that campaigns are meeting (and often exceeding) their goals. Eli has a unique understanding of radio’s capabilities and its potential as a tremendous Direct Response and branding vehicle.

Stuart Steinberg
Director of Television Advertising

Stuart Steinberg came to B. H. Direct Response in 2000 with an extensive background of over 10 years experience in sales and marketing, in both the areas of communications and advertising. He has developed extensive business relationships with Clients interested in lead generation and provides analysis and management for BH Direct’s existing Client base, consistently maximizing their ROI. His management of television operations has given Clients consistently stronger direct response results.

Lynn Landrum
Director of Media Operations

As Director of Media Operations, Lynn manages TV station partnerships, regularly communicating with stations to optimize media campaigns. She also is instrumental in the coordination and tracking of phone calls/leads as well as managing and sourcing some of B. H. Direct’s data bases. Lynn has been with B.H. Direct for more than ten years.